Happy Dr. Seuss Day From Farmers Insurance

The more that you see, the more that you’ll know. As a brand built on knowledge and experience, Farmers® has partnered with the Dr. Seuss Enterprises to celebrate the core values they share on March 2, Dr. Seuss’s 115th birthday. Drawing inspiration from Dr. Seuss’s classic style, RPA worked with animation studio Passion to take the viewer on a journey through the most unbelievable claims we’ve seen from our We Know From Experience campaign.

Art Director: Reid Womack

Creative Directors: Hobart Birmingham, Perrin Anderson

Animation Studio: Passion

Featured in: Communication Arts, Adweek, Ad Age, Muse by CLIO, The Drum

2020 National ADDYs - Silver Award

2020 District 15 ADDYs - 2x Silver Awards

2020 Los Angeles ADDYs - 2x Gold Awards

In addition to this Seussian journey, we created a 6-minute read-along companion piece of the Dr. Seuss classic, "Oh, the Places You'll Go!", read by Professor Burke (J.K. Simmons).